Brimmer
Branding is about revealing your best self and distinguishing yourself from your competition. A school’s visual presentation, color palette, typefaces, logo, and taglines are all related to branding. As is typical in the re-envisioning of a brand, Brimmer worked with Peapod Design in a process that included market research, focus groups, and surveys with various constituencies (including faculty and staff, parents, and alumni), and consideration of the most important aspects of the School.
Acceptance Packages
Advertisements
Annual Reports
Brand Standards
Brochures
Capital Campaigns
Competitive Analysis
Curriculum Guides/Course Catalogs
Day of Discovery
Demographic Study
Educational Landscape
Logo & Identity
Magazines
Marketing Strategy & Tagline
Messaging and Theme
Photography
Stationary Packages
Viewbooks
Developing our new branding has been a valuable exercise for our community. We have had to ask challenging questions, bring in many voices, and do important soul searching. Consequently, we have this wonderful result to show for our work.
Judy Guild, Head of School, Brimmer
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